A new era of high-performance skincare inspired by nature.
Warsaw — April 16, 2026
MBR (Medical Beauty Research) unveils Premium Vert Nature, a new skincare line that challenges conventional ideas of “natural beauty”.
Presented during an exclusive press event at Hotel Bristol Warsaw, the launch marks a deliberate shift: away from ingredient-driven storytelling, towards a system built on function, precision and visible results.
BEYOND “NATURAL”
Premium Vert Nature is not a celebration of nature as a concept.
It is an interpretation of nature as a functional force.
At the core of the formulations are plant stem cells – not positioned as a trend, but as a tool to support regeneration, strengthen skin function and maintain long-term stability.
“Nature alone is not enough. What matters is how precisely you use it. Premium Vert Nature is our answer to that – a system designed to improve the skin in a controlled and measurable way.” — Catharina Wichetek, Head of Sales
THE MBR SKINCARE METHOD
Premium Vert Nature follows the MBR Skincare Method – a structured approach designed to guide the skin through three essential phases:
OPEN · TREAT · CLOSE
Each product is part of a defined system:
- OPEN: Premium Cleanser prepares the skin and creates the foundation for effective absorption
- TREAT: Premium Face Mask and Premium Face Serum actively support regeneration, improve skin texture and target visible signs of ageing
- CLOSE: Premium Face Cream stabilises the skin, strengthens its barrier and helps maintain results over time
The line is complemented by two targeted products: Premium Eye Cream and Premium Lip-ID, designed for the specific needs of delicate skin areas.
A CONTROLLED APPROACH TO SKIN HEALTH
The six core products are developed as a system rather than individual solutions.
Each formulation is designed to:
- reinforce the skin’s structural integrity
- support regenerative processes
- reduce visible signs of ageing
- stabilise skin condition over time
The result is not short-term effect, but controlled, sustained improvement.
A NEW POSITIONING
With Premium Vert Nature, MBR moves beyond traditional categories.
It neither follows “clean beauty” narratives nor relies on ingredient marketing.
Instead, it defines a space where nature is engineered for performance.
WARSAW AS A STAGE
The introduction takes place at the historic Hotel Bristol in Warsaw – an environment defined by precision, heritage and quiet luxury.
A selected group of journalists, experts and opinion leaders gather to experience the line, its philosophy and its underlying system.
ABOUT MBR
MBR Medical Beauty Research develops high-performance skincare systems rooted in German formulation discipline and scientific rigor. MBR is distributed in over 50 countries and serves premium clients and professional partners worldwide.
Press Contact:
Viktoria Wolff
Head of Marketing
Email: press@m-b-r.de